Buying Group Network Intelligence
Furniture First member network command center
Observed daily weather history, Modeled Foot Traffic and Modeled Sales — Demo Data across every member location of the Furniture First buying group of independently owned furniture and mattress retailers, Jan 1, 2025 → Sep 3, 2026.
- 519
- Member locations
- 226
- Member companies
- 47
- States covered
226 MAIN · 293 BRANCH
independent retailers
ZIP-centroid market pins
Modeled visits / day
network, last 30 days
Annualized modeled sales
$1.64B
Modeled Sales — Demo Data
Conversion rate
24.1%
demo sales / qualified parties
Severe weather store-days
observed, last 30 days
Cumulative modeled visits
32.2M
since Jan 1, 2025
Weather history days
daily observations per location
National footprint
Every member location, shaded by state location density
Pins are approximate market locations (ZIP centroid). Scroll to zoom, drag to pan.
Modeled network traffic
7-day average of total modeled visits
Largest state markets
Locations and modeled demand by state
- FL35134/day
- NY29115/day
- TX29110/day
- OH24106/day
- MN22104/day
- PA22111/day
- IL21118/day
- MI21128/day
- NC19129/day
- WA18130/day
Network intelligence
Observations calculated from the current rollups — associations in observed weather, Modeled Foot Traffic and Modeled Sales — Demo Data, not causal findings
Highest weather exposure
Designer Furniture Gallery (St. George, UT) models 35.9% fewer visits on adverse-weather days than on benign days — the widest gap in the network.
Strongest 30-day momentum
Fashion Furniture — Sleep Retreat is up +10.6% in modeled visits versus the prior 30 days, at 138 visits/day.
State divergence
Among states with 8+ locations, FL averages 134 modeled visits/day per location versus 68 in KY.
Severe-weather concentration
AK carries the heaviest observed snowfall per location (118.2 in since Jan 1, 2025) across 12 locations.
Weekend purchase intent
Saturday carries 23.2% of weekly modeled visits but 25.4% of modeled sales, converting at 25.8% against a network 25.5%.
State traffic vs conversion
FL modeled 40.8% more visits than NY across the full history and converts 0.8 points higher, leaving a 31.3% modeled sales gap.
Largest single upside scenario
Austin's Couch Potatoes (Austin, TX) models 199 visits/day at 23.5% conversion. In a modeled scenario closing half the gap to the network median of 25.5%, annualized Modeled Sales — Demo Data would be about $209K higher — illustrative, not a forecast.
Network upside scenario
259 of 519 locations convert below the network median. Separately, a modeled scenario lifting only the bottom quartile (130 stores) to 25.5% totals about $147.22M of annualized Modeled Sales — Demo Data. Not a forecast.
Traffic Patterns & Weather Behavior
When the network is busiest, and the weather that comes with it
Weather conditions are observed historical data; traffic response is modeled — weather is an input to the traffic model, so these are modeled relationships, not measured Furniture First customer behavior. The hourly curve is a modeled distribution of each modeled daily total; no measured hourly counts are connected.
Modeled traffic by day of week
Average modeled visits per store-day, indexed against the average modeled day
Modeled hourly traffic profile
Modeled distribution of the average modeled day — no measured hourly sensor data is connected
Modeled Traffic by Observed Weather
Weather conditions are observed historical data; traffic response is modeled. Modeled visits per store-day, grouped by the condition observed at each store.
Busiest modeled days
Network modeled visits with the dominant observed condition on that date
| Date | Modeled visits | vs typical day | Dominant condition |
|---|---|---|---|
Weather × day type
Whether the modeled traffic response to an observed condition differs on a Saturday versus a Tuesday. Modeled visits per store-day.
Network Commercial Footprint — Modeled
The scale of shopper activity the combined Furniture First network represents. Roster counts are actual; visit and sales figures are Modeled Foot Traffic and Modeled Sales — Demo Data.
Member companies
226
independent retailers (actual)
Locations
519
47 states (actual)
Annualized modeled visits
19.3M
Modeled Foot Traffic
Annualized modeled sales
$1.64B
Modeled Sales — Demo Data
Revenue per visit
$84.96
modeled · avg ticket $1,605
Market concentration
| Top states | Modeled visits | Modeled sales |
|---|---|---|
| Top 5 | +31.1% | +27.9% |
| Top 10 | +53.9% | +47.1% |
| Top 25 | +86.5% | +81.2% |
A network-wide activation would reach 519 locations across 47 states, while the top 10 Furniture First states account for +53.9% of modeled showroom visits and +47.1% of modeled sales.
Demand density — modeled activity per store
| State | Visits/store | Sales/store | RPV |
|---|---|---|---|
| FL | 134 | $3.21M | $65.65 |
| TX | 110 | $3.77M | $93.53 |
| NY | 115 | $2.95M | $70.35 |
| OH | 106 | $3.43M | $89.10 |
| PA | 111 | $3.03M | $75.14 |
Open Modeled Sales Intelligence for full state, member and store rankings.
Traffic × Conversion
Network medians: 95 modeled visits/day and 25.5% conversion
Modeled Upside Scenario
Arithmetic on modeled data with traffic and average ticket held constant — not a forecast and not recoverable revenue
Locations below the modeled network median
259
modeled median conversion 25.5% — count only
Upside scenario — modeled bottom quartile to median
$147.22M
130 bottom-quartile locations
Wider scenario — all below-median locations to median
$168.3M
259 locations · annualized modeled sales
The two figures are different scopes: the count above covers every location under the modeled median, while the headline upside scenario covers only the modeled bottom quartile. Both are modeled illustrations, not forecasts or claims of recoverable revenue.
Multi-location members
Members ranked by location count
- Cardi's Furnituremember since 2008 · 3 states16 loc.111/day
- Godwin'smember since 1996 · 1 state13 loc.131/day
- Furn. Ent. Of Alaskamember since 2004 · 1 state12 loc.126/day
- Trivett's Furnituremember since 2008 · 1 state12 loc.82/day
- Matter Brothers Furnituremember since 2017 · 1 state11 loc.133/day
- The Old Brick Furniture Co.member since 2009 · 4 states11 loc.88/day
- Rana Furnituremember since 2019 · 1 state10 loc.133/day
- I. Keating Furn. Worldmember since 2002 · 2 states9 loc.72/day
Weather headwind exposure
Highest modeled visit loss on adverse-weather days
- Designer Furniture GallerySt. George, UT-35.9%High
- Del Monte Furniture — Ashley HomestoreSand City, CA-35.0%High
- Tin Roof FurnitureSpokane, WA-29.4%High
- Rice FurnitureSaranac Lake, NY-29.1%High
- Gates Home Furnishings — Gates Home Furn.Grants Pass, OR-27.3%High
- Garrison's Home Furnishings — Garrison's Mattress GalleryCentral Point, OR-27.0%High
- Fashion FurnitureFresno, CA-25.8%High
- Colorado Style Home FurnishingsHighlands Ranch, CO-25.0%High
30-day momentum
Largest modeled traffic gains vs prior 30 days
- Fashion Furniture — Sleep RetreatFresno, CA · 138/day+10.6%
- Reflections Home Furn.Meridianville, AL · 65/day+10.3%
- I. Keating Furn. World — Ashley HomeStoreBozeman, MT · 93/day+9.2%
- Fashion FurnitureFresno, CA · 121/day+9.2%
- Fashion FurnitureFresno, CA · 180/day+8.7%
- Room to RoomTupelo, MS · 53/day+8.3%
- Sprintz Furniture — SprintzFranklin, TN · 88/day+7.6%
- Eller & Owens FurnitureCleveland, TN · 60/day+7.5%
